Of fossils and armies !

Here are two images. Spotted on the roads of big city Mumbai !

The first one : a spraymint ad. Exhorting women to use this spraymint and be ‘kiss ready’ ! And going on to conduct a contest for the most ‘kiss ready’ woman on the website (advertised therein)!

At 7.45 AM. In the hustle bustle of Mumbai morning traffic, i cant help but wonder how much of a fossil i am becoming. For i read and wince. The world is at peace. The bus for one, moves at a steady pace.

I notice that the wince on my face, stays.

Would a woman get excited by this ad and walk up to a store and ask for this spray with ease? Not that it would affect me, if she did. But hey, the question remains, would it create a surge in demand a spike in sale !?!

Not to my mind.

But the people that made this spray (and this ad) must have some cogent reason, market research and many creative hours of billing. And so, perhaps. Women do walk up and buy. I dont know. But….

I scratch my chin, and wonder, how much of me is a fossil ! Already !

The second image is that of a taxi.

A taxi that sports Ram’s name and the Nike logo on the windshield. Togther! Now, Lord Ram didnt wear Nike. As far as i know. And to the best of my knowledge, Nike didnt sponsor Ram’s trip to Lanka. Or anywhere else for that matter.

But this taxi driver must be an ardent Ram devotee and Nike loyal ! So there, Ram and Nike co-exist !

I wonder how do i greet the taxi driver ?!? ‘Jai Shri Ram’. Or ‘Just Do It’ ? Maybe both ! Hmm.

Now, these two pictures being placed in one post is sheer coincidence. Of the bus and the taxi being spotted in quick succession ! Ram am sure, understands the ways of the world.

I am not sure of his armies though.

Frill Thrill !

The glitter quotient energises! Like this Mumbai taxi. Whatsay ?!!

The glitter quotient, with fluorescent stickers, especially, of an omni present ‘Deluxe’ inscribed is a easy to spot ! That ‘Deluxe’ is a decoupled word from actual reality, is another matter though. The glitter will get you to believe & hope for a BMW feel ! If you are relatively new here.

But more importantly, it is the fancy glitter drops that keep my attention riveted. High on fluorescence, movement and therefore, definitely attention grabbing. I wonder if there is any other part of the world this level of glitter quotient exists on the rear !

And this of course, was a ‘just married’ car ! Now, i have seen so many different cars with wedding decorations ! Fluorescent violet balls hanging on a thin strip of cellophane tape, all around the undercarriage, was something new indeed.

Wonder whose idea it was. The brides ? The grooms? In-laws? Relatives ? Friends with vested interests ? Or was it a friendly neighbourhood taxi driver with extra ideas hanging in the air ?

Who cares. It added to the colour to the road !

And of course, some private moments to the couple inside. Those dangling, moving, violet balls (that moved ever so violently with every pothole), caught every body’s attention. Nobody looked inside the car !

Perhaps that was the idea ! What an idea sirji !